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Which Metrics/Analytics Matter the Most for B2B Marketing on LinkedIn?

by Rosemary Lafferty Read time: 4 minutes Which Metrics Matter the Most for B2B Marketing on LinkedIn? For example, if we publish two posts, A and B, (on our personal profile) and : – A gets a lot of likes but very few clicks through to our product page on our website – B get […]

Wednesday, May 20th, 2026

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Why B2B businesses need to analyse their website data

If you are an owner or MD of a B2B business, analysing your website’s data might not seem like a top priority if you are busy trying to generate more sales or cope with the myriad of other daily challenges. So you might feel like this guy when your marketing agency want to analyse your […]

Thursday, September 26th, 2024

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